Radio Mercury Awards
2025 Chief Judge

Chad Broude

Co-Founder and Co-Chief Creative Officer, Highdive Advertising

Chad Broude is Co-Founder and Co-Chief Creative Officer at Highdive Advertising, leading a team of over 120 employees. Chad is a dedicated student of culture, committed to leveraging its power to deliver impactful work that propels brands forward. Highdive Advertising prides itself on an esteemed roster of clients, including Jeep, State Farm, BetMGM, Jersey Mike's, NHL, KFC, Beam Suntory, Frito-Lay, and Perfetti Van Melle. His work has helped lead Highdive Advertising to accolades such as 2024 Radio Mercury Awards Best of Show honors Ad Age's 2024 A-List, Adweek's Breakthrough Agency of the Year, Fast Company's Most Innovative Company's list, and four #1s on the USA Today Super Bowl Ad Meter in the last five years.

"Ideas that stand out have been a crucial part of my career, and in my various roles, those ideas can become award-winning and celebrated at shows like the Radio Mercury Awards," said Chad Broude. "The opportunities for creative in radio and audio are growing, and I am looking forward to sitting down with my final round jury and hearing those ideas come to life."